Guest post and infographic by Customlabels.net
Nowadays, people are more aware of the impact their purchasing decisions can have on the environment. In order to reduce their ecological footprint and negative impact on the natural world, a growing number of consumers have decided to buy products that will do less harm to the environment. They avoid buying bottled water, use their own grocery bags and choose eco-friendly products as much as possible.
Today, various products can have an “eco-friendly” or “green” inscription on their packages, but sometimes these statements can be false. So if you want to be sure that you are buying a product that is produced with a more controlled, less detrimental impact on nature, you should look for eco-labels on its packaging.
Eco-labels are certificates that mean that higher standards of environmental protection are upheld during all stages of the product's life cycle. Eco-labels are often mixed up with environmental labels, but they are actually a subgroup of environmental labels.
If company wants to put an eco-label on the product, it needs to first get certification. Although participation in the eco-labeling scheme is voluntary, the certification is granted by a third, independent party. That means that the company doesn’t have any influence on the third party’s decision-making process and can get an eco-label certificate only if meets the established standards.
Many companies are seeking eco-labels these days. In so doing, they raise awareness about the environmental impact of products that consumers are purchasing and at the same time, they improve a business’s reputation and brand image. Eco-labels also make products more noticeable in the marketplace; thus, consumers can easily spot them and differentiate them from other products and brands.
These labels are important for both companies and consumers. They can do wonders for a company's brand and provide consumers with crucial information they need to make more conscientious purchasing decisions. Eco-labels let consumers know which products are safe for use, and enable them to make greener purchasing choices.
Check out the infographic below to learn more about eco-labels. It will give you an interactive overview of their meanings, managing organizations, and the industries they apply to.
Customlabels.net is a company which specializes in manufacturing quality custom labels and various adhesives for business, promotional or personal purposes. It provides their customers with free graphic design consultation service and helpful printing instructions for best labeling results.
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